Fractional Team

Senior practitioners across every skill your product needs.

For a team that needs more than one senior hand. We put practitioners in product design, product, engineering and account service on your product, building alongside your team while the right ways of working take hold.

Every one of them sets direction and ships the work. Each directs their own team of AI agents, and all of them work from one shared practice that every engagement adds to. Each keeps their own judgment.

Who it is for

Founders, CEOs and product leads who need product design, product and engineering moving together now. Your team may be stretched, or missing a skill entirely. Either way, you need to add senior capacity quickly.

What we do

We staff the skills the work needs and embed them with your team. Where your engineers own the code, we work in our own repo and deliver reviewed pull requests.

Your design system arrives as working code with years of design judgment built in, so your team keeps building inside it after we step back.

What you receive

Product design and engineering shipping from the start, a design system your team keeps building inside, and ways of working that stay after us.

How it runs

Most clients start with The Runway: two to four weeks in which we interview your customers and run a facilitated workshop with your stakeholders. You leave with a strategy, a plan, and several concepts that show both. Because your practitioner builds with a team of AI agents, those concepts can arrive as working code. The Runway is fixed price, and we quote it on the call. If you already know us, you can start a Fractional tier directly.

Every tier runs in The Loop. We work inside your feedback loops with customers and stakeholders, and our AI agents work inside them with us. We design and build with your team, ship, and go again. The work ends in a delivered product, a team built and in place, or an ongoing agreement in which we advise and direct the product that ships. Fractional Team can end with a delivered product or continue as an ongoing agreement. If you also want to hire your own team, add Hire, or choose Fractional + Hire.

See how The Runway and The Loop work.

Price

Quoted after a free 30-minute call, once we know the skills and the pace you need.

Evidence

From our track record

At an equity management platform, we built a five-person design technology team and drove design system compliance to an 80% OKR, with a compliance score on every pull request. We also established the company's first user research practice.

Three ways to work with us

Fractional. One senior practitioner on your team.

Fractional Team. Several senior practitioners across the skills you need: product design, product, engineering and account service. Quoted after a free 30-minute call.

Fractional + Hire. We start knowing we will replace ourselves, and we hire the people who do. Quoted after a free 30-minute call.

Hire can be added to Fractional or Fractional Team at any point.

When it is not a fit

You only want advice and plan to keep all design and build in house. Or one senior practitioner is enough. That is Fractional.

Next step

Tell us what you need to decide.

Book a free 30-minute call and we will tell you whether Fractional Team fits, or which tier does. Or start with The Runway.